CarbonFix

CarbonFix is an independent organisation that fights climate change by financially supporting innovations with great potential to reduce or capture carbon emissions. Their missions is to help reduce at least 1% of excess global warming by 2030.

 

To achieve this goal, they support bright minds with disruptive ideas to cool the planet. And to reach those bright minds, they needed a visual identity, including a website. 

The floating O in the logo refers to the up – and (hopefully) down going greenhouse gas molecules.

 

Colours in CarbonFix' visual identity are colour-picked from Earth, but not the go-to blue and green (that are often used in environmental organisations).

 

The images on the CarbonFix website display the same Earth in different (uncomfortable) situations.

 

The image series was created by collaging stock photos from different sources.  

On the website all elements come together (as well as in other items & stationary)